Digital and Social Media Lead
گلدیران
جنسیت
:
تفاوتی ندارد
تهران
,
تهران (محدوده شمال غرب)
نوع همکاری
:
تمام وقت
732 روز قبل
تعداد پرسنل
:
بیش از 1000 نفر
.
میزان حقوق
:
توافقی
.
جایگاه سازمانی
:
سرپرست
.
دسته بندی شغلی
:
تبلیغات، بازاریابی و مارکتینگ، تحقیقات بازار
شرح وظایف و مسئولیت های این شغل
.
Lead innovative digital content for all digital media platforms such as websites, social media, mobile Apps, etc. to increase visit traffic and consumer engagements.
. Ensure all digital marketing efforts are consistent with brand strategy.
. Implement SEO, pay-per-click (PPC), search engine marketing (SEM), manage link-building strategies, social media presences, Google AdWords, etc. to increase the number of visitors on Goldiran, Gplus and Goldiranplus.ir online platforms by achieving high ranking placements in google search results.
. Implement digital and social media campaigns to communicate product, brand, promotion, or service and increase engagement and impression ratio with close collaboration with the marketing team and agencies.
. Analyze digital data using Google Analytics, and other relevant sources to draw key recommendations around digital marketing optimization, and conduct social media audits to ensure best practices are being considered.
. Stay up-to-date and abreast of new social media platforms, web technologies, and digital marketing trends, and apply these new technologies when necessary.
. Monitor competitor’s digital marketing activities and provides counterattack strategies.
. Use research data to find customer targets, habits, preferred intentions, and campaign effectiveness to ensure all digital marketing efforts are optimized.
.
. UI/UX:
.
. Design and create an appropriate graphic user interface for integrated and consistent websites across the group, brands, functions, and e-commerce to support the digital/brand marketing strategies.
. Create overall concepts for the user experience within a Company webpage or product, ensuring all interactions are intuitive, easy for customers and facilitate an enjoyable experience on the business's website.
. Gather and evaluate user requirements in collaboration with the research team to analyze customer responses, website data to determine high traffic web pages, and qualitative feedback.
. Illustrate design ideas using storyboards, process flows, and sitemaps
. Develop UI mockups and prototypes that clearly illustrate how company websites function look and Identify and troubleshoot UX problems
. Budget management:
. Manage and drive budget per product by brand.
. Make annual, quarterly, and monthly budget plans for marketing activities.
. Ensure on-time and accurate invoice procedures.
. Ensure all digital marketing efforts are consistent with brand strategy.
. Implement SEO, pay-per-click (PPC), search engine marketing (SEM), manage link-building strategies, social media presences, Google AdWords, etc. to increase the number of visitors on Goldiran, Gplus and Goldiranplus.ir online platforms by achieving high ranking placements in google search results.
. Implement digital and social media campaigns to communicate product, brand, promotion, or service and increase engagement and impression ratio with close collaboration with the marketing team and agencies.
. Analyze digital data using Google Analytics, and other relevant sources to draw key recommendations around digital marketing optimization, and conduct social media audits to ensure best practices are being considered.
. Stay up-to-date and abreast of new social media platforms, web technologies, and digital marketing trends, and apply these new technologies when necessary.
. Monitor competitor’s digital marketing activities and provides counterattack strategies.
. Use research data to find customer targets, habits, preferred intentions, and campaign effectiveness to ensure all digital marketing efforts are optimized.
.
. UI/UX:
.
. Design and create an appropriate graphic user interface for integrated and consistent websites across the group, brands, functions, and e-commerce to support the digital/brand marketing strategies.
. Create overall concepts for the user experience within a Company webpage or product, ensuring all interactions are intuitive, easy for customers and facilitate an enjoyable experience on the business's website.
. Gather and evaluate user requirements in collaboration with the research team to analyze customer responses, website data to determine high traffic web pages, and qualitative feedback.
. Illustrate design ideas using storyboards, process flows, and sitemaps
. Develop UI mockups and prototypes that clearly illustrate how company websites function look and Identify and troubleshoot UX problems
. Budget management:
. Manage and drive budget per product by brand.
. Make annual, quarterly, and monthly budget plans for marketing activities.
. Ensure on-time and accurate invoice procedures.
شرایط عمومی احراز این شغل
.
At least 3 years of relevant work experience.
. Bachelor's or Master's degree in Marketing, Business, Advertising, or a related field.
. Fluent in English.
. Professional in SEO, PPC, Google AdWords, Google Analytics, Content Management Systems, Photoshop, InDesign, Facebook, Twitter, and Microsoft Office.
. Bachelor's or Master's degree in Marketing, Business, Advertising, or a related field.
. Fluent in English.
. Professional in SEO, PPC, Google AdWords, Google Analytics, Content Management Systems, Photoshop, InDesign, Facebook, Twitter, and Microsoft Office.
شرایط کلیدی احراز این شغل
.
جنسیت
:
تفاوتی ندارد
.
وضعیت تاهل
:
تفاوتی ندارد
.
بازه سنی
:
تفاوتی ندارد
.
میزان سابقه کار
:
حداقل 3 سال
.
مقطع تحصیلی
:
کارشناسی
.
وضعیت نظام وظیفه
:
تفاوتی ندارد
.
رشته تحصیلی
:
تبلیغات، بازاریابی , مدیریت تبلیغات تجاری , مدیریت کسب و کار
.
زبان های مورد نیاز
:
انگلیسی,
.
مهارت های مورد نیاز
:
فرصت های شغلی مشابه
